Posts Tagged ‘communication’
How to Stop Being the Best-Kept Secret in Town
How to Stop Being the Best-Kept Secret in Town If you ask a small business owner where most of their opportunities come from, you’ll usually hear some version of the same answer: referrals, word of mouth, “someone who knew someone.” Behind nearly every thriving local business is an invisible network of relationships quietly moving opportunities…
Read MoreWin at First Impressions
Win at First Impressions You’ve heard the old saying “You never get a second chance at a first impression.” For businesses, that isn’t just a cliché, it’s reality. Customers size up a business long before they make a purchase and often before anyone on your team even says hello. Those first 10 seconds set expectations,…
Read MoreHow Do I Raise My Prices Without Losing Loyal Customers?
How Do I Raise My Prices Without Losing Loyal Customers? It’s a question that feels complicated. If you’re in business long enough, you’re going to have to raise your prices at some point. And yet when you do, it’s possible loyal customers may have big feelings about it. So how do you raise your prices…
Read MoreThe Best Creativity Tool for Your Small Business
The Best Creativity Tool for Your Small Business A beginner-friendly guide to thinking bigger without working longer If you’ve ever stared at a blank screen trying to write a social post… Or struggled to come up with a new promotion that doesn’t feel recycled… Or wished you had a brainstorming partner who didn’t need coffee…
Read MoreFor Business Owners: A Smart QR Code Playbook
For Business Owners: A Smart QR Code Playbook QR codes have faded in and out of popularity over the past decade, but they’ve finally surpassed trend status and they’re here to stay. They are convenient ways to drive traffic to desired information or action platforms. When used with intention, QR codes quietly remove friction and…
Read MoreThe 48-Hour Rule: Turning Business Ideas into Reality
The 48-Hour Rule: Turning Business Ideas into Reality Small business owners are usually not short on ideas. You have them in the shower, in the car, halfway through a client call, and even in the middle of the night. Ideas for a new service. A better way to onboard customers. A partnership you should pursue. A social post…
Read MoreOne Easy Revenue Stream Most Small Businesses Don’t Know About
One Easy Revenue Stream Most Small Businesses Don’t Know About Unless you’ve been on the show Survivor’s island for the last six months, you probably have gotten wind of the notion that AI can help you save time, but did you know it can also help you make money? I’m not talking about becoming an…
Read MoreA Small Business Survival Guide for the Holidays
A Small Business Survival Guide for the Holidays We’re fast approaching the time of year where it can like you’re running a marathon on a tightrope. Customers need attention. Promotions are queued up to be launched (or designed). Your inventory is giving you nightmares and you have huge goals for the end of the year. And you’re…
Read MoreIgniting the Shop Local Movement: Every Purchase Has a Purpose
Igniting the Shop Local Movement: Every Purchase Has a Purpose As a business in our town, we want to help you this holiday season. But we also need some assistance from you. As part of Small Business Season (started on November 1- December 31), we’re trying to bring awareness to the importance of shopping local.…
Read MoreYour Community Is Your Best Marketing Tool
Your Community Is Your Best Marketing Tool Maybe you can’t afford a celebrity endorsement like Taylor Swift, but there are still plenty of lucrative opportunities to do something on a local scale. Influence marketing is changing. While businesses once chased celebrity endorsements and mega-influencers with millions of followers, smart companies are discovering that their most…
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