Posts by pgaither_pgaither@galesburg.org
Reels and Groups: What People Are Talking About
Reels and Groups: What People Are Talking About Facebook continues to be one of the most powerful platforms for businesses to connect with customers, build brand awareness, and drive sales. With over 2 billion users and tools that support everything from video marketing to community building, it remains a key part of many business marketing…
Read MoreHow to Build Business Connections (Even If You Hate Networking)
How to Build Business Connections (Even If You Hate Networking) Even though being part of the chamber is one of the easiest ways to increase your network, we understand that some business pros can’t make it to networking events. But networking is incredibly important because people want to do business with those they know, like,…
Read MoreSmall Changes, Big Impact: Support Local Chamber Members This Small Business Month
Small Changes, Big Impact: Support Local Chamber Members This Small Business Month Let’s face it, our daily habits often run on autopilot. We grab coffee from the same place, click the same websites when we shop, and call the same service providers without a second thought. Loyalty is great but what if, just for a…
Read MoreHow to Turn Small Talk Into Big Opportunities
How to Turn Small Talk Into Big Opportunities Let’s be real. Elevator pitches can feel like a late-night infomercial–a robotic recitation of what your business does with an added exclamation point at the end. But for business owners and sales professionals, every interaction is an opportunity. A truly effective elevator pitch transcends mere information delivery.…
Read MoreHow Real Stories Are Boosting Business Sales
How Real Stories Are Boosting Business Sales Social media is filled with perfect lives—you don’t see the dirty dishes in the sink, or the tears shed. You see the wins and the brags. The same is true of many social media accounts for business. As business owners we want to show our best selves. Anything…
Read MoreSpring into Success with These Fun Marketing Ideas
Spring into Success with These Fun Marketing Ideas Spring is a season of rejuvenation, growth, and vibrant energy. After winter, most people are thrilled to be outdoors and thinking about warmer weather. It’s a time for us all to come out of sleepy hibernation and explore our areas. Spring is also the perfect time for…
Read MoreBuilding a Fanatical Following with Email
For many small businesses, email marketing is all about promotions and sales. But the most successful businesses know that an email list is more than just a sales tool—it’s a way to build relationships, create trust, and foster a sense of community without the concerns of a platform shutdown. By shifting your focus from transactions…
Read MoreStop Spinning Your Wheels and Start Seeing Results
Has this ever happened to you? A brilliant idea sparks, you meticulously plan every detail, create beautiful spreadsheets, and envision the triumphant launch. Maybe you even practice a little Law of Attraction in your meditative practices each morning. But then…<insert sad trombone sound>. The plan sits there, gathering dust, because life has gotten busy, you’ve…
Read More2024 Chamber Year In Review
Check out the review of our 2024 work and results!
Read MoreHarnessing TikTok’s Engagement Magic
Why building a castle on the sand is not always a bad thing TikTok has been likened to the Yukon—a vast wild place with enormous potential for engagement gold. But also, a potential dark side. That’s part of its allure and if you’re target market is under 40, you’re likely on it (or considering it).…
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