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How to Find Partner Businesses in Your  Community

How to Find Partner Businesses in Your Community Some business partnerships are easy to predict. A wedding planner works with a florist. A Realtor partners with a mortgage lender. A gym connects with a nutritionist. Those relationships make sense, but they’re also the relationships everyone else in the industry has already considered…even your competitors. Sometimes…

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Do You Really Have to Answer Every Email?

Do You Really Have to Answer Every Email? A customer emails. An employee sends a message. A vendor texts “quick question.” You drop everything and respond immediately because that’s what a responsible business owner does. You’re accessible, attentive and on top of things. You’re also halfway through six different tasks and making meaningful progress on…

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5 Networking Mistakes You Don’t Even Realize You’re Making

5 Networking Mistakes You Don’t Even Realize You’re Making Walk into almost any chamber networking event and you’ll see people are chatting in small groups, exchanging business cards, grabbing coffee, and making introductions. Some attendees leave with new relationships that turn into referrals, partnerships, and customers. Others leave with a pocket full of business cards,…

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Open the Business Owner’s “Secret Menu”

Open the Business Owner’s “Secret Menu” Does your favorite coffee shop have a secret menu? One where the drink’s not on the board, but the regulars know to order? The one that gives you a little more for the same price or offers you a flavor you didn’t even know existed just because you’re a regular.…

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How to Build Loyalty Without Spending a Dime on Ads

How to Build Loyalty Without Spending a Dime on Ads When you’re building a small business, it’s easy to focus on the day-to-day grind—inventory, customer service, cash flow, and that never-ending inbox. But if you don’t know where you’re going, how will you know if you’re getting there? That’s where a vision statement comes in.…

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7 Creative Summer and Back-to-School Marketing Ideas

7 Creative Summer and Back-to-School Marketing Ideas As summer hits its peak (yeah, it’s hard to believe) and the back-to-school buzz begins, this is the perfect time to refresh your marketing. It’s also a great time to connect with your customers in meaningful, fun, and creative ways. And you don’t have to be a retail…

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Reels and Groups: What People Are Talking About

Reels and Groups: What People Are Talking About Facebook continues to be one of the most powerful platforms for businesses to connect with customers, build brand awareness, and drive sales. With over 2 billion users and tools that support everything from video marketing to community building, it remains a key part of many business marketing…

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How to Build Business Connections (Even If You Hate Networking)

How to Build Business Connections (Even If You Hate Networking) Even though being part of the chamber is one of the easiest ways to increase your network, we understand that some business pros can’t make it to networking events. But networking is incredibly important because people want to do business with those they know, like,…

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