Small Business Season
10 Intentional Ways to Get a Jump Start on Holiday Revenue
10 Intentional Ways to Get a Jump Start on Holiday Revenue Traditionally, marketers at this time of year are busy trying to attract Black Friday and other shoppers in the days right after Thanksgiving. But thanks to the uptick in pre-Black Friday sales, today’s customers are shopping earlier than ever, spreading out their spending and…
Read MoreGetting Your Business Holiday Ready in 5 Simple Steps
Getting Your Business Holiday Ready in 5 Simple Steps It’s officially that time of year where you have to keep looking at the calendar because it’s so hard to believe how quickly time is going or as we like to say—it’s Blurvember. The holidays have a way of sneaking up on even the most prepared…
Read MoreIgniting the Shop Local Movement: Every Purchase Has a Purpose
Igniting the Shop Local Movement: Every Purchase Has a Purpose As a business in our town, we want to help you this holiday season. But we also need some assistance from you. As part of Small Business Season (started on November 1- December 31), we’re trying to bring awareness to the importance of shopping local.…
Read MoreOur Small Business Season Christmas Wish: Supporting Local in 2025
The holiday season always seems to bring out the best in everyone—acts of kindness, bestowing grace, being a little more patient with people. During Small Business Season, many of us consciously choose to shop local and support the small businesses that make our community unique. It’s a beautiful time where we feel the power of…
Read More4 Ways to Get More Sales this Small Business Season
It doesn’t matter what kind of business you are in. People need what you make and provide. If you’re fortunate, they’ll consider you when gift-giving this holiday season, but even if you’re not in retail or food/beverage, you can still bring in holiday customers with these ideas. 4 Ways to Sell Your Products/Services During this…
Read MoreTips for Reaching Holiday Shoppers This Small Business Season
It feels like articles about holiday spending in recent years have all started with the same intro—costs are up, consumers are looking for value. While this year is no different, there are a few parts of the consumer landscape that present a unique set of challenges for small businesses. According to the latest BizInsure holiday…
Read MoreLevel Up Your Holiday Game: Attracting Gen Z
This year, there are approximately 69.31 million Generation Zers living in the United States, which constitutes about 20% of the U.S. population. Their generational cohort is between the ages of 12-27, making them a target market for many small businesses. If you’re one of those businesses and you’re looking for ways to become one of…
Read MoreUnwrap the Magic: Using Nostalgia to Boost Holiday Sales This Small Business Season
It’s the most wonderful time of the year. Cozy lights, warm smells, family nearby, and cheap gifts from big box stores, right? Not so fast! While the convenience of online giants can’t be denied, small businesses have a secret weapon: the power of nostalgia, tradition, and beloved memories. This holiday season, you can tap into those…
Read MoreHoliday Gift Card Strategies for Small Business Season
Gift cards are the ideal gift during the holiday season. They’re a convenient go-to for customers. They always fit, are always in the right color, and they are an ideal gift for people you know well and people you’re just getting to know. Gift cards also make terrific employee gifts, thank yous and bonuses. If…
Read MoreIt’s the Most Wonderful Time of the Year — Small Business Season is November 1st – December 31st , 2024!
What does nearly every feel-good holiday movie have in common? A small business owner, of course! And that’s because there’s something magical about following your dreams and being part of a community. If you think back to some of your most cherished holiday memories, they probably revolve around your favorite winter activity, meeting up with…
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